Secrets of the Successful Business Person #1 – Be clear on the reason you’re pursuing a business opportunity. If money is the sole purpose, more likely than not, money will not be a big enough driver to get you up daily and face our world. You must be passionate about your business, and from your passion comes energy to drive you through even the toughest days of being a business owner. Are you wanting to leave a legacy? Do you have a bucket list of travel spots that need funded? Do you want to build something for your family that they will be proud of your accomplishments? Be clear and go back to these thoughts often in both the good and challenging times.
Are you needing to get clarity in your business? Do you feel like you’re all over the place and lack focus and direction? This is exactly why you should consider hiring a business coach to provide you direction and different perspectives on your approach to building a successful business. Learn more about the one-on-one coaching opportunity offered to small businesses (include real estate agents), and group coaching specifically designed for real estate agents at Red Hawk Coaching.
Author: Jeremy Williams is the Owner/CEO of Red Hawk Coaching, a business of JPW Business Consulting LLC. For more information about coaching opportunities with Red Hawk Coaching, visit www.RedHawkCoaching.com.
Secrets of the Successful Business Person #2 – People may think your crazy. Let them keep thinking that way about you. Remember when you pursue your passion that some will come along with you on your journey, some will be indifferent, and some will look at you like your just a crazy person. Who cares? It’s not their journey, it’s your journey. Just remember when you become successful, and you dealt with the lack of support, that you were the brave one to step out in Faith and confidence. Your dream just happens to be bigger than theirs. It doesn’t matter what they think.
Are you needing to get clarity in your business? Do you feel like you’re all over the place and lack focus and direction? This is exactly why you should consider hiring a business coach to provide you direction and different perspectives on your approach to building a successful business. Learn more about the one-on-one coaching opportunity offered to small businesses (include real estate agents), and group coaching specifically designed for real estate agents at Red Hawk Coaching.
Author: Jeremy Williams is the Owner/CEO of Red Hawk Coaching, a business of JPW Business Consulting LLC. For more information about coaching opportunities with Red Hawk Coaching, visit www.RedHawkCoaching.com.
Secrets of the Successful Business Person #3 –It is going to take work. Stop reading all those self help books that tell you differently. I see to many people believe there are short cuts that will require little effort and work. I have not seen a successful person not be fully committed to their craft. There will be blood, sweat, tears, excitement, resentment, doubt, achievement, and much more that you will experience as a business owner. The sweetness is the outcome that results from putting in the work. This does not mean you don’t work smart, yet it is still going to take work. Stop thinking about what needs to get done. Get to work. Take action.
Are you needing to get clarity in your business? Do you feel like you’re all over the place and lack focus and direction? This is exactly why you should consider hiring a business coach to provide you direction and different perspectives on your approach to building a successful business. Learn more about the one-on-one coaching opportunity offered to small businesses (include real estate agents), and group coaching specifically designed for real estate agents at Red Hawk Coaching.
Author: Jeremy Williams is the Owner/CEO of Red Hawk Coaching, a business of JPW Business Consulting LLC. For more information about coaching opportunities with Red Hawk Coaching, visit www.RedHawkCoaching.com.
What is the importance of blogging for your real estate business?
It drives traffic to your website
Builds relationships with your buyers and sellers
Demonstrates your authority and thought leadership in the real estate industry
Hands down, nothing is more vital to your inbound marketing strategy. It provides more opportunities, more bang for your advertising dollar, if you will, than any other marketing effort.
What is Search Engine Optimization?
Moz.com defines it this way: “SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.”
Quality of Traffic (visitors who are genuinely interested in what you offer)
Quantity of Traffic (the right people clicking through from those search engine results pages and more of it)
and Organic Results (traffic you don’t have to pay for)
The Importance of Blogging and SEO
There’s a whole lot to SEO, and I am no SEO expert (nor do I want to be). But blogging does wonders for a website’s traffic with the proper use of search engine optimization.
Keywords
Keywords are the words you type into your Google Search box when researching a topic or interest. And blog posts provide fresh content for search engines to crawl. This is why every business should provide fresh content, relevant to their audience’s searches, on a consistent basis. Because the more content you post on your blog, the more opportunities your site has to show up in search results.
And that, my fellow entrepreneurs, is why blogging any less than once a week isn’t best for your business.
Link Building
Blogging is also amazing in that it’s great for SEO with link building. Internal links to other blog posts of your own and external links to credible companies’ content are important for driving traffic to your site.
Internal links drive visitors to other pages on your website. External links lend your website online credibility because they give other sites reason to link to your website. And when other reputable sites build links that point to your site, search engines assume your site is also reputable. Reputable being the “key” word here.
What is Building Relationships?
Building relationships isn’t just making contacts, just having a list. It’s more about maintaining relationships. And you can’t be successful without the trust of the people you serve and/or work with. Blogging allows your audience to get to know, like, and trust you, therefore, build relationships with them.
The Importance of Blogging and How It Builds Relationships
When you provide answers to your visitors’ questions and solutions to their problems, you build their trust in you. They come to see you as an expert to come to over and over again (aka website traffic). And as a real estate agent, you can build relationships with your readers by blogging about everything from selling a home to the best paint to put on your walls this year.
What is Thought Leadership?
Thanks to Wikipedia, a thought leader is defined as “an individual or firm that is recognized as an authority in a specialized field and whose expertise is sough and often rewarded. Thought leaders are commonly asked to speak at public events, conferences or webinars to share their insight with a relevant audience.”
How Blogging Demonstrates Your Authority and Thought Leadership
Blogging again allows you the best way to demonstrate your authority and thought leadership in the real estate industry. In the real estate industry, you are the expert to your buyers and sellers. You share ideas, helpful tips, insights about real estate, and answers to questions buyers and sellers have.
Through blogging you provide opportunities for your audience to get to know you, relate to you, and appreciate your interest in helping them.
The Call to Action
As you can see, the importance of blogging is vital to the success of your real estate business. When you combine blogging with SEO to build relationships and get recognized as a thought leader, your website traffic increases. And that means more potential customers to convert into sales.
Are you utilizing this marvelous marketing tool in your real estate business? You won’t be the success you are meant to be without the benefits blogging gives. Put it to use every single week. Then watch your business grow.
I got a question the other day asking about how to prevent unwanted videos from showing up as suggested videos when embedding a YouTube video on a website or blog post. Sometimes these videos are your direct competition, and other times they can be other videos that as a business owner you would not want your customers or clients to see.
Up until 2018, YouTube had a feature customizing the embed code for a YouTube video to completely eliminate video suggestions upon completion. This is no longer available, yet their is a small alteration you can make to the embed code to suggest only videos from your channel. The code is: ?rel=0
Here are the steps to edit the embed code to display suggested videos from your channel.
Visit YouTube, and open your video that you would like to embed on your website or blog.
Click on ‘Share’ and copy embed code.
When in source mode (which is <>) on your website, paste embed code. Notice in the example below, I also used <center> and </center> to center the video iFrame.
Add ?rel=0 immediately behind the video link. I’ve bold the HTML in the example below.
Save.
To check, go to the end of the video, and let it play out. The videos that are suggested should be other videos from your channel. Example of Modified Embed Code<center><iframe width=”560″ height=”315″ src=”https://www.youtube.com/embed/e-6lBdCP8G4?rel=0” frameborder=”0″ allow=”accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture” allowfullscreen></iframe></center>
I am excited about the new opportunity offered by Red Hawk Coaching.The Collaborative Mastermind will launch October 9th at 9:00 AM CST. This is a weekly mastermind opportunity only for those active in the Red Hawk Coaching one-on-one coaching program. The additional value of coaching with Red Hawk Coaching is the relationships built with other powerful business owners in the Red Hawk Coaching Community, and to engage in sharing ideas with others that have the same mindset of leveling up in business and life.
The first topic will be: Getting to the Numbers – Ideas on How to Attract New Business
If you’re thinking about getting into coaching, there is no better time than now. Connect with me to learn how you and your business can benefit from the investment of hiring a coach.
Onward and Upward, Coach Jeremy Williams Red Hawk Coaching